Innovation Lab

branding ~ art direction

ROLE Designer
© Lisbon School of Medicine
2021

GOAL Design a logo and promotional materials

The Innovation and Entrepreneurship Office from the Lisbon School of Medicine proposed a new project: the “Laboratório de Inovação” (Innovation Lab). Its main goal is to promote innovative thinking based on an immersive experience in a clinical service. To promote a problem solving mindset, the design thinking methodology is supported by workshops, clinical, technical and business mentoring.